Podcasts/Coin Stories/Strategy's CEO: This Product Grew Faster Than the iPhone — and It's Paying 11.5% Yield to Everyone
Coin Stories podcast artwork
Coin Stories

Strategy's CEO: This Product Grew Faster Than the iPhone — and It's Paying 11.5% Yield to Everyone

April 7, 2026

Show Notes

Strategy's President & CEO Phong Le joins Natalie for a deep dive into STRC (Stretch), Strategy's perpetual preferred stock paying 11.5% yield monthly, tax deferred, to anyone with a brokerage account. In just 7 months, STRC grew from zero to $5 billion, making it arguably the fastest-growing financial product in history, outpacing even the iPhone's launch trajectory. We discuss: - What STRC is and how the 11.5% monthly yield actually works - The yield gap: why your bank account earns 0.5% and how STRC democratizes returns - How STRC grew to $5 billion faster than the iPhone and gold ETFs - The tax-deferred structure and why it's better than a money market or dividend income - How STRC survived Bitcoin's bear market, and why that proves the product works Follow Phong Le on X https://x.com/phongle 📖 Order Natalie's new book "Bitcoin is For Everyone," a simple introduction to Bitcoin and what’s broken in our current financial system https://amzn.to/3WzFzfU ⚡ *Coin Stories is powered by Gemini* Invest as you spend with the Gemini Credit Card. Earn up to 4% back in Bitcoin on everyday purchases, like gas, dining, groceries, and more—with no annual fee. The Gemini Credit Card is issued by WebBank. See website for rates & fees https://www.gemini.com/natalie ⚡ *Ledn* is the global leader in Bitcoin-backed loans, issuing over $9 billion in loans since 2018, and they were the first to offer proof of reserves. With Ledn, you get custody loans, no credit checks, no monthly payments, and more. Get .25% off your first loan, learn more at https://www.Ledn.io/natalie ⚡ *Abundant Mines* 100% Passive Income. Massive Tax Advantages. Start Bitcoin Mining Today. Get 1 month of free hosting with my link https://abundantmines.com/Natalie/ Watch my podcast with the founders https://youtu.be/s8Ej8YwJwXE ⚡ *Speed Lightning Wallet* For easy, low-cost, instant Bitcoin payments, I use Speed. Play Bitcoin trivia and win up to 1 million sats! Download and use promo code COINSTORIES10 for 5,000 free sats https://www.speed.app/natalie ⚡ *Block's Bitkey Cold Storage Wallet* was named to TIME's prestigious Best Inventions of 2024 in the category of Privacy & Security. Get 20% off using code STORIES99 at https://bitkey.world ⚡ *The Bitcoin Way* Master your Bitcoin self-custody with 1-on-1 help and gain peace of mind with the help of The Bitcoin Way https://www.thebitcoinway.com/natalie ⚡ *BitcoinIRA* You can invest in bitcoin 24/7 inside a tax-advantaged IRA. Choose a Traditional IRA to defer taxes, or a Roth IRA for tax-free withdrawals later. Take control of your future with BitcoinIRA https://www.bitcoinira.com/natalie *Natalie's Upcoming Events* ⚡ Bitcoin 2026 is just weeks away! Get 10% off Early Bird passes using the code HODL https://tickets.b.tc ⚡ BTC Prague is June 10-13. Get 10% off Early Bird passes using code HODL https://btcprague.com/ *Extra Services to Consider* ⚡ Protect yourself from SIM Swaps that can hack your accounts and steal your Bitcoin. Join America’s most secure mobile service, trusted by CEOs, VIPs and top corporations https://www.efani.com/natalie ⚡ Ditch your fiat health insurance like I did four years ago! Join me at CrowdHealth www.joincrowdhealth.com/natalie for a discounted plan. *IN THIS EPISODE* 00:00 What Is STRC? The Backyard Barbecue Explanation 1:26 How Monthly Payments Actually Work, Mortgage Comparison 3:33 Where Does the 11.5% Yield Come From? 4:06 Gemini Bitcoin Credit Card | Bitcoin is For Everyone 4:45 Ledn Bitcoin-backed Loans | Abundant Mines 5:47 STRC's Tax-Deferred Advantage 9:15 What Are the Risks? 13:07 How STRC Connects Non-Bitcoiners to Bitcoin 15:26 $5 Billion in 7 Months: Faster Than the iPhone 18:47 Speed Wallet | Bitkey | The Bitcoin Way 20:08 Bitcoin 2026 | BitcoinIRA 20:50 Companies Adding STRC to Balance Sheets 23:24 How STRC Holds Up in a Crisis 28:05 Why STRC Is Strategy's Most Exciting Product 30:16 Is STRC Right for Lower-Income Investors? 31:16 The Yield Gap Fix: From 0.5% to 11.5% Overnight 33:31 How to Buy STRC *OTHER RESOURCES* Natalie Brunell’s website https://www.talkingbitcoin.com *SUPPORT NATALIE BRUNELL’S SHOWS* Strike ID https://strike.me/coinstoriesnat Cash App $CoinStories *FOLLOW NATALIE BRUNELL ON SOCIAL MEDIA* X https://x.com/natbrunell https://www.instagram.com/nataliebrunell Producer: Aron Bender https://www.linkedin.com/in/aron-bender Editor: Silas Foley 📄 LEGAL & RISK DISCLOSURE This content is for entertainment purposes only — not financial, legal, or tax advice. Always consult a licensed professional. I may receive compensation from sponsored content and affiliate links at no cost to you. Cryptocurrencies are highly volatile and speculative; you risk losing capital. All opinions reflect personal views based on information available at time of recording and are not guaranteed to be accurate or predictive of future performance. #bitcoin #crypto #macro #stocks #cryptocurrency #news #economy